Content Strategist and Exec Producer at Fully Focused Productions
Award Winning Creative Content Strategist/ Content Development / Visionary.
Jay Davidson is a unique player in the content space spanning Music, Radio, TV and online. kicking off her career in the music business at Kiss FM and at the renowned Hip Hop label Def Jam Recordings her career has spanned two decades half of which has been at the BBC where she launched 1Xtra before moving on to lead marketing campaigns and brand management for BBC Three, Comedy and Entertainment, award winning campaigns for Top Gear, Gavin & Stacey, Luther and Doctor Who.
Not many content marketers have commissioning experience; as one of the successful applicants of BBC Content’s inaugural Assistant Commissioner development programme, Jay lead commissioning of the BBC Two/Four ‘Black and British’ season as well as gaining commissioning/Exec Producer credits for the series Black is the New Black and documentaries -The Hip Hop World News and The Last Pirates: Britain’s Rebel DJs, for BBC Music.
Now working with smaller, up-and-coming indies Jay – along with her formidable contact book – is using her wealth of experience and knowledge to spear head and develop some pretty exciting projects over the coming year.
Nominated by Adam Barker , Channel Executive, BBC Two
Jay Davidson worked with us for two years at BBC TWO and BBC FOUR as an Assistant Commissioner. During this time she played an instrumental role in the BBC Black and British season which broke new ground in its account of the black British experience. Jay is firmly tapped into the politics of her community but also has an eye to the needs of the broad popular audience. She has made significant contributions to the coverage of black cultural topics on BBC TWO and FOUR, especially in the area of music. Jay deserves wider exposure in the industry and could play a significant future leadership role in the advancement of the BAME debate.