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Andy Parfitt

Enlightened Leadership

Andy Parfitt is the founder of Enlightened Leadership, he is one of the most respected leadership and management development specialists in the creative/tech sector. He has worked, coached and taught widely in the UK, Europe and the US.

He has been the Global SVP of Content & Programming at Vevo, the EMEA Executive Director Talent for Saatchi & Saatchi and in the UK he is best known as the longest serving chief of BBC Radio 1

At the BBC he also launched 1Xtra, and led the Asian Network and several other key brands including BBC Music.

Andy originally studied at the Bristol Old Vic Theatre School and is an APECS credited Executive Coach.


Andy is a mentor to Bernard P Achampong

Founder, Unedited