Overview and Experience
Jo Smith is an experienced Producer with over 10 years experience working within TV and Digital. Since 2012, she has specialised in digital projects, shortform video content and strategy for online platforms and brands. She has particular expertise in YouTube and Facebook; creating content, managing YouTube channels and working with leading talent, and has experience of growing audiences and driving engagement, and encompassing all social media. Excellent knowledge of habits and behaviours of different demographics – particularly millennial’s, and think in a truly digital-first way.